Saturday, 12 October 2013

Sat 12th Oct: NIKE FEEL, LONDON





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To kick off the new NIKE launch in London, a few of the capital's footwear fam were invited to a late Friday lunch at ACE Hotel to find out more.  The crew I originally met on the Fuel trip to NYC in 2012 were there, including Cassetteplaya, Grace La Doja and Charlie Dark with Joel Gethin Lewis missing ......... but that's because he's in the final throws of putting together the project's epic event taking place on Thursday.  His company "Hellicar & Lewis" have curated a live stream programme "The Art + Science of Feeling" line-up including Redlight, Benga, London Contemporary Orchestra and English National Ballet.................  

"FOR 10 DAYS THIS OCTOBER NIKE IS INVITING THE WORLD TO SHOREDITCH, 

EAST LONDON TO CELEBRATE, EXPLORE AND INTERACT WITH THE 

ART + SCIENCE OF FEELING FEATURING ARTIST INSTALLATIONS, WORKSHOPS, 

EVENTS, PERFORMANCES AND WORKOUTS ALL INSPIRED BY THE NIKE FREE 

HYPERFEEL."


To coincide with the multi-media "Nature Amplified" night, there will be a run of events for anyone to experience and sign up for.  You can take part in talks, workshops, work-outs or just visit the extended exhibition space at 1948 with works by Daniel Widrig , Universal Everything, Quayola Sinigaglia,  Bart Hess ............ open now till Sunday 20th Oct.

1948 LONDON  Arches 477 – 478, Bateman’s Row, ShoreditchEC2A 3HH

(Kit Neale wearing his own "Peckham Riviera" jacket and "Woogie Woo" shirt, Carri Munden, Grace & Charlie & Tremaine)

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