In Those Jeans is a clothing brand co-founded by Charlene Davies and Safia El Dabi, inspired by the music and style of their beloved 1990’s era and influence of their surrounding East London scene. The girls specialise in selling sourced unworn, original 90′s high waisted jeans in a range of colours and sizes for men and women. Perfect fit for girls who want to show off their waist and booty and great for guys who like a narrow, tapered leg! The jeans are sold around the city at different markets and pop up shops once a month. Their latest unique sales event is an exhibition at The Old Shoreditch Station showcasing a collection of commissioned jeans, customised and photographed by 10 creatives including Work IT Girls, Poppy Chancellor and Lizzie King. Here are snaps from the launch event and shots of work-in-progres from the different artists during their seperate studio sessions:
Images top to bottom: Crowd and curator Safia El Dabi snapped by Blackfoot Phoenix, Layla/Anna/Duval/Ibiye snapped by Jack Prideaux, Duval Timothy's hand painted Arsenal football kit, Hakeem Balogun's patterned pair, detail of Lizzie King's embroidery, Lakwena Maciver's gold applique jeans, Josephine Chime holding up her jeans in her house and applique detail, work-in-progress shots of Poppy Chancellor's flower cut out jeans, Rosie Beard's bleached shapes of the ladies figures with embroidered colour and detail on top, Suzy P's installation and video
In Those Jeans will be stocked at The Old Shoreditch Station for 1 month, so don’t miss your opportunity to pick up a pair the most flattering cut jeans you can hope to find! Just look at the girl's Instagram to see how to wear them!!
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